Day four of our intensive 5 day international event administration course starts with the introduction of Dr Stuart Roper (senior lecturer in Marketing at the Manchester Business School) who lectures us on Marketing Management where the aim is to go beyond the theoritical 4 P's inherent to marketing and explore when appropriate other P's in startegic and network marketing. Seen in the picture above, Chris Solly introducing Stuart Roper for the 9th session.
As normal and usual, lunch is being served at the Cafetaria and a special setting is arranged for the Executive participants. Seen in the picture above from left Dr Stuart Roper, Mr Rory Wyley,Mr Ian McCormack, Datuk Naim Mohamad, Mr Patrick Nally and Mrs Ghalaleo (Ghali).
The 10th session was presented by Mr Patrick Nally (acknowledged as a pioneer of international sports marketing and sponsorship.He devised the FIFA World Cup and International Olympic Committee (IOC) top sponsor packages) who talk on Sponsorship and Brand connection.
Seen here in the picture above, Mr Michael Cary introducing Mr Jean-Pierre Morand (graduated at the St Gallen Business and Law School and admitted to the Geneva Bar in 1985. Regularly practising and acting as arbitrator or counsel before the Court of Arbitration for Sport in Lausanne, Switzerland) for the session 11 lecture on Evolution of Host City Contract with the case study on the America Cup.
Day four of our intensive 5 day international event administration course starts with the introduction of Dr Stuart Roper (senior lecturer in Marketing at the Manchester Business School) who lectures us on Marketing Management where the aim is to go beyond the theoritical 4 P's inherent to marketing and explore when appropriate other P's in startegic and network marketing. Seen in the picture above, Chris Solly introducing Stuart Roper for the 9th session.
As normal and usual, lunch is being served at the Cafetaria and a special setting is arranged for the Executive participants. Seen in the picture above from left Dr Stuart Roper, Mr Rory Wyley,Mr Ian McCormack, Datuk Naim Mohamad, Mr Patrick Nally and Mrs Ghalaleo (Ghali).
The 10th session was presented by Mr Patrick Nally (acknowledged as a pioneer of international sports marketing and sponsorship.He devised the FIFA World Cup and International Olympic Committee (IOC) top sponsor packages) who talk on Sponsorship and Brand connection.
Seen here in the picture above, Mr Michael Cary introducing Mr Jean-Pierre Morand (graduated at the St Gallen Business and Law School and admitted to the Geneva Bar in 1985. Regularly practising and acting as arbitrator or counsel before the Court of Arbitration for Sport in Lausanne, Switzerland) for the session 11 lecture on Evolution of Host City Contract with the case study on the America Cup.
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